Consumers generally have priorities in their buying decisions and current studies reveal that CSR initiatives are not one of them.Market sentiment is about the general mindset of investor and shareholders towards particular securities or areas. Within the past decade it has become increasingly additionally affected by the court of public opinion. I
Investigating CSR impact on consumer behaviour
While corporate social initiatives might been maybe not that effective as being a advertising strategy, reputational damage can cost companies dearly.The data is clear: overlooking human rightsconcerns may have significant costs for businesses and economies. Governments and businesses which have successfully aligned with ethical practices protect a